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Amazon Prime Day Baby Product Launches

Because Amazon Prime Day is becoming one of the biggest sale days of the year, manufacturers are taking advantage of the promotion by launching their newest products. Here are the kid and baby product launches we are excited about in 2020.

Car Seats Prime Day Launches

The Graco Landmark 3-in-1 Car Seat

Toddler Toy Prime Day Launches

Fisher-Price Wonder Makers Design System Special Delivery Depot – There is a whole series of these fun building sets launched this Prime Day

Paw Patrol, True Metal Classic Car Gift Pack Journey Girls 18″ Doll – Mikaella

Kid Bedding Prime Day Launches

AmazonBasics by Disney Frozen Swirl Comforter

Potty Training Prime Day Launches

Skip Hop Made for Me Potty Training Toilet

Alarm Clock Nightlight Prime Launches

Skip Hop Dream & Shine Alarm Clock and Nightlight

Ride-on Toy Prime Day Launches

Little Tikes Ladybug Coupe Ride-on Car Little Tikes Princess Horse and Carriage

About Prime Day Product Launches

Prime Day launches have a new blue banner:

Prime Day Launch banner

There is a Launch page on Amazon but not every product launch appears on the main page. More will be unveiled on Prime Day itself.

It is unclear exactly what the price benefits might be on newly launched products. We believe that the new products will be discounted in amounts similar to other Prime Day specials.

Typically, brand name products that are strong sellers range from 15 to 25% off. Some brand name products that have slower sales volume may be reduced even more. 

No-name products take advantage of Prime Day to win some brand name exposure and often have very large discounts on their products. Some of these represent great deals and others are low quality, or simply have high retail prices, so the sales prices don’t buy you much.

Check out all Amazon Prime Day deals here.

Experienced Mommy
Experienced Mommy
Blessed mother of two boys and two girls, changing diapers and homeschooling for 20 years and counting. I love to research (I'm a CPA). And I really love to help other moms make wise and thoughtful decisions for their families.

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